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Significant Social Media Intermediary (SSMI)

Definition

An intermediary with more than 50 lakh registered users in India. Under the Intermediary Guidelines 2021 an SSMI must appoint a Chief Compliance Officer, a Nodal Contact Person and a Resident Grievance Officer, all resident in India.

Related terms

NCII
Non-consensual intimate images. The category includes revenge porn, leaked private content and morphed sexual imagery. Prosecuted in India under IT Act Section...
Pig Butchering
The 'sha zhu pan' romance-investment scam. Phase 1 builds the relationship over weeks. Phase 2 introduces a fake crypto or trading platform....
Section 79 Safe Harbour
The IT Act 2000 provision that exempts intermediaries from liability for third-party content, conditional on observing due diligence under the Intermediary Guidelines...
Sock Puppet
A fictitious online identity created and controlled by an investigator to observe or interact with a target without revealing the investigation. The...
Traceability Rule
Rule 4(2) of the Intermediary Guidelines 2021. Requires significant social media intermediaries that provide messaging to enable identification of the first originator...

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